The Modern Digital Marketing Master Course

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14 Hours
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145 Lessons (14h)

  • Foundation
    What You Will be Learning and Doing4:30
    Making Money Overview2:20
    Which Niche?4:59
    Individual Sole Trader or Company2:33
    About Branding6:07
    The Digital Marketers Mindset5:28
    Your Goals and Your Why7:28
    Get This Free Tool!
  • Who is Your Audience?
    Creating Your Customer Avatar3:33
    Audience Insights Part 17:47
    Audience Insights Part 215:26
    Checklist for Section 1 & 2
  • Setting up Your Website Step-by-Step
    Getting a Domain Name10:00
    Getting Hosting for Your New Website
    Please Watch this Before Proceeding2:45
    Set Up Your Domain and Hosting4:31
    Logging in to Your 'Site Tools'2:04
    Creating a Professional Email Address3:14
    Add SSL and Make Your Blog HTTPS1:47
    If You Have the Old Interface, Here’s What to Do
    WordPress Basic Settings5:28
    Installing a Theme4:49
    Installing the Best Plugins5:17
    Install Google Analytics Tracking Part 17:25
    Install Google Analytics Tracking Part 22:57
    Install the Google Search Console6:35
    Install Woocommerce on Your Website (Optional)2:27
    Install the Classic Editor Plugin1:37
    Add the Required Legal Pages to Your Website5:51
    Create Static Pages2:44
    Set up the Menus5:24
    Setting up and Using Widgets5:52
    Customizing Your Website Theme7:00
    Making a Header and a Logo11:25
    How to Get Theme Support5:38
    EU Cookies Plugin2:39
    Checklist for Section 3
  • Copywriting for Conversions
    What Exactly is Copywriting?2:11
    Writing Irresistible Headlines Part 14:52
    Writing Irresistible Headlines Part 210:29
    Writing Content that Sells Part 17:38
    Writing Content that Sells Part 210:17
    Writing Content that Sells Part 39:36
    Writing Content that Sells - Preselling4:44
  • Building out Your Website with Content
    Website Title and Tagline3:38
    Where to Get Content, Ideas and Inspiration Part 19:33
    Where to Get Content, Ideas and Inspiration Part 27:37
    Keyword Research10:34
    Creating Website Posts Part 18:15
    Creating Website Posts Part 28:32
    Creating Content for Static Pages6:12
    Getting Images for Your Website6:43
    Creating and Editing Unique Images10:10
    Creating/Writing Product Reviews Part 18:32
    Creating/Writing Product Reviews Part 25:36
    Using Other People's Videos3:39
    Cornerstone Content7:49
    Getting Others to Write Content for You7:55
    Shop/Woocommerce Set Up Part 18:58
    Shop/Woocommerce Set Up Part 29:13
    Enable Free SSL on Your Website1:59
    Force HTTPS Across Your Entire Site1:03
    Tying up Loose Ends6:35
    Checklist for Section 4 & 5
  • Affiliate Networks and Your Own Products or Services
    Google Adsense6:54
    The Amazon Associate Program5:04
    Clickbank Affiliate Network Part 12:55
    Clickbank Affiliate Network Part 25:08
    Shareasale Network6:18
    Rakauten, CJ and Markethealth Networks4:53
    CPA Affiliate Networks Part 111:22
    CPA Affiliate Networks Part 210:51
    Selling Your Own Tangible Products7:35
    Selling Your Own Digital Products3:23
    Selling Your Own Services or Subscriptions6:31
    Amazon, Ebay or Etsy5:33
    Making Banners for Your Website6:17
    Adding Banners and Fixing Display Issues4:43
    Recommended Plugin for Affiliates2:05
    EPC's and Conversion Rates?
  • Pro-Active Traffic Generation
    Traffic Overview4:10
  • Facebook Mastery
    Set Up a Basic Facebook Page6:55
    Facebook Page Settings9:28
    Build Out Your Page with Initial Content3:58
    Running a Facebook 'Likes' Ad - Part 15:43
    Running a Facebook 'Likes' Ad - Part 29:31
    Install the Facebook Pixel6:06
    Schedule Your Facebook Posts4:35
    Ongoing Audience Building Part 115:46
    Ongoing Audience Building Part 26:09
    Running 'Boosted Post' Ads7:40
    Creating a Facebook Group9:51
    Checklist for Section 8
  • YouTube Mastery
    Intro to YouTube Traffic3:33
    Which Type of Videos Get the Most Views?4:57
    Get YouTube to Send 1000's of Views to Your Videos11:42
    Why You Should Create Narrow Niche Videos4:03
    How to Analyze Successful Channels3:50
    Set up Your Own Channel3:20
    Install this Chrome Extension
    Video Tags and Descriptions6:26
    Recording Tips and Tools
    Uploading and Optimizing Videos Part 16:22
    Uploading and Optimizing Videos Part 26:48
    YouTube Monetization8:19
    Great Free Spying Tool for YouTube!5:11
    Checklist for Section 9
  • Email Marketing
    Introduction to Email List Building5:40
    Set Up an Autoresponder Part 16:02
    Set Up an Autoresponder Part 28:37
    Create a Lead Magnet Part 15:19
    Create a Lead Magnet Part 24:55
    Create a Lead Magnet Part 310:11
    Setting up an Automated Email Series10:27
    Spam Friendly Emails6:58
    Sending Out Special Offer Emails12:24
    Set Up a Thank You Page4:01
    Creating High Converting Opt-In Forms3:49
    Checklist for Section 10
  • Off Site SEO
    Off Site Search Engine Optimization13:10
  • Instagram Marketing
    Getting Started on Instagram4:49
    Instagram Images and Videos8:26
    Instagram Hashtags6:19
    Instagram Stories6:12
    Building an Instagram Following7:02
  • Twitter Marketing
    Twitter Business Basics7:12
    Tweeting and Scheduling Tweets5:29
    Building Your Twitter Followers Part 17:06
    Building Your Twitter Followers Part 26:34
    Checklist for Section 12 & 13
  • Landing Pages and Sales Funnels
    Introduction to Landing Pages and Funnels6:01
    The Lead Capture Landing Page16:50
    The Sales Landing Page Part 15:32
    The Sales Landing Page Part 28:18
    The Sales Landing Page Part 314:05
    The Pre-Selling Landing Page Part 18:40
    The Pre-Selling Landing Page Part 212:35
    The Sales Funnel7:08
    Checklist for Section 14
  • Paying Others to do the Work
    Introduction to Outsourcing5:24
    The Hiring Process14:51
    Where to Find Freelancers6:58
    Working with Freelancers7:10
    Scaling Up8:51
  • Resources
    Becoming a Freelancer9:39

Learn the Step-by-Step Process of Being an Online Marketing Expert with 14 Hours of Training

Theo McArthur


Theo McArthur has been working online since 1995 and has created & marketed many digital e-learning products and have also worked extensively in the field of affiliate marketing. He has built a number of authority blogs to promote affiliate products and additionally worked on many other methods of marketing and profiting with affiliate offers. He is an affiliate marketer, a vendor of his own information products and still actively involved with the financial markets, especially cryptocurrencies.


If you're ready to build a profitable and solid digital marketing business that will reward you for years and years to come, this course is for you. The Modern Digital Marketing Master Course contains 145 video lectures that will help you create your ideal life by becoming a master of generating traffic of website visitors and converting that traffic into sales. You will learn to create success in whatever area you choose to pursue in the world of digital marketing with over-the-shoulder lessons so that you can follow along. The nine checkpoints throughout the course allow you to reflect on your progress and identify any areas where you may need to go back and revise the lessons.

  • Access 145 lectures & 14 hours of content 24/7
  • Learn to market & sell your own or affiliate products and services on Amazon, eBay, or Etsy
  • Master the most effective sources of website traffic
  • Know how to build landing pages & sales funnels
  • Understand the earning opportunities in digital marketing


Important Details

  • Length of time users can access this course: lifetime
  • Access options: web streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: beginner


  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.
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